A screw fell off my bicycle, causing my cargo cage to rattle every time I would go over a small bump in the road. Buying a single screw online is a pain, so I let the cage bounce around for weeks avoiding the problem.
Next to my house, there’s a local bike store that sells top-of-the-line bicycles. I’ve never bought anything from them before.
Today, I decided to swing by on my way out to see if they could help me out.
They took the time to scavenge in their back room to pull out a screw and fixed it on the spot.
The total cost? Three minutes of my time and one dollar out of my pocket.
This one-dollar service helped to build a relationship that could transform into a future thousand-dollar sale. It solved a big headache efficiently and cheaply.
What is your one-dollar screw?