54/365 – ” Is your life a marathon or a sprint? “

54/365 – ” Is your life a marathon or a sprint? ”

For most of my artistic career, I’ve been running sprints – Mad dashes to hit deadlines in weeks-long project-based sprints. I would try desperately to maximize every second and every dollar to build the most extravagant project possible.

For the most part, I was successful – but I’d always need weeks to recover from the ordeal.

As I gear up to prototype the @ActivismStudio in Montreal, everything feels like it’s moving in slow motion.

We’re moving slowly to align legal, accounting, mission, vision, and values. We’re also getting a physical space set up with plumbing, electrical, and furniture – thinking through what our short-term and long-term needs look like. Simultaneously we’re thinking through storytelling, cashflow, projects, and team.

In other words, we’re pacing ourselves for a marathon – except there’s no finish line. The goal is to keep building and improving without burning out or running out of cash.

I’m still not sure if I like marathons over sprints, but I’m excited to give it a good solid stab.


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